Nebul is a global architectural firm and urban-planning firm based in Pretoria, South Africa.
With the increasing population and extreme urbanisation which has been said to grow by 80 million people every year, Nebul is aiming to redefine it’s focus towards sustainable projects in line with the latest advancements in technology and environmental practices by “building the future today”.
01
To stay ahead in the industry, Nebul seeks to redefine its focus by prioritizing sustainable projects aligned with cutting-edge technology and environmental practices, embodying its commitment to 'building the future today.' The problem lies in successfully navigating this shift in focus while ensuring operational efficiency and maintaining a competitive edge in the evolving architectural landscape."
02
A visual identity that is clean, minimalist, and modern, using a colour palette that evokes stability, confidence, and sophistication. An identity that evoke feelings of progress, modernity, and sustainability, while also exuding a sense of reliability and trust.
Dynamic Reels for Restaurant Discovery
The app's new reel feature transforms restaurant discovery by showcasing engaging short videos. Each reel highlights dishes and dining experiences, including details about the item and its price. Users can interact through likes, comments, and shares, and a call-to-action button prompts immediate ordering. This feature enhances user engagement and boosts restaurant visibility with a more interactive and immersive experience.
Engaging Feed Tab for Discovery
The app's new Feed tab elevates restaurant discovery by integrating an influencer section, trending influencers, and categorized reels. Users can explore engaging content from top influencers and trending personalities, while filters allow them to sort reels by categories. This feature enhances user engagement by providing a dynamic and interactive way to discover new dining experiences and popular trends.
Comments on Reels
The new comments page on reels allows users to engage directly with content, share their thoughts, and join conversations around popular posts.
Sharing Reels
The new comments page on reels allows users to engage directly with content, share their thoughts, and join conversations around popular posts.
Discover Influencers
Influencer profiles now feature viral reels, boosting engagement by highlighting popular content and driving user discovery and connection.
Analytics for Influencers: Track Earnings and Engagement
The new homepage reels in Koinz feature influencers and restaurants, making it easier for users to discover food trends and dining options.
04
By incorporating a branding strategy centered around modernity, sustainability, and forward-thinking, Nebul successfully transformed its image into a recognized and respected force in the architectural and urban planning industry. The sleek and contemporary design elements, coupled with visuals of eco-friendly projects and cutting-edge technology, positioned Nebul as a leader in shaping the future of urban landscapes.